Brazilian sports journalist

Watch moment journalist rebuked man for attempting to kiss her during World Cup broadcast

Brazilian sports journalist
The man attempts to kiss her mid-report (Image: SporTV)

A Brazilian sports journalist was praised for her reaction towards a man who tried to kiss her while she was reporting from the World Cup.

Júlia Guimarães was reporting from Yekaterinburg on Sunday when a man leaned in to kiss her on the cheek as she was speaking to the camera.

As the man backed away, the TV Globo and SportTV journalist stopped her report and rebuked the man, who quickly backed away.

ICYMI:  BREAKING: Osinbajo arrives Jos over Plateau killings

“Don’t do this! Never do this again,”

she shouted at the man, who can be heard apologizing in the clip.

“Don’t do this, I don’t allow you to do this, never, OK? This is not polite, this is not right.”

“Never do this to a woman, OK? Respect.”

World Cup: FIFA fines Poland, investigates Argentina, Croatia

Writing on Twitter, Guimarães said:

“It’s hard to find the words … Luckily, I have never experienced this in Brazil. Over here it has happened twice. Sad! Shameful!”

“It’s horrible. I feel helpless and vulnerable,” she told Globo Esporte. “This time I responded but it’s sad people don’t understand why people feel they have the right to do that.