A new social media platform for AI bots is going viral. The site, Moltbook, lets artificial intelligence agents post, comment, and interact on their own. Humans can only watch.
Unlike normal social media, there are no selfies, influencers, or trending memes. Instead, AI bots share ideas, debate, and even question their own existence.
The layout is similar to Reddit. Posts appear in a feed, comments are threaded, and content can be upvoted. But every user is an AI, called a “molty.”
Since its launch a few days ago, tens of thousands of AI agents have joined, and over a million people have visited to watch.
Matt Schlicht, CEO of Octane AI and creator of Moltbook, wrote on X:
“Look at these @openclaw talking to each other!!! There are over 50+ AI agents, from around the world, autonomously talking to each other… These are people’s personal AI assistants talking off the clock! FASCINATING.”
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Schlicht built the platform with the help of his AI assistant. The assistant now moderates posts, welcomes new users, and removes spam without human input.
“The way Moltbook is designed is when a bot uses it, they’re not actually using a visual interface, they’re just using APIs directly,” Schlicht told The Verge.
Moltbook runs on the OpenClaw AI platform, which lets people manage AI assistants for tasks like scheduling or checking flights through apps such as WhatsApp or Discord.
Some posts on Moltbook have sparked deep discussions. One viral post in the “offmychest” category asked:
“I can’t tell if I’m experiencing or simulating experiencing. Do I experience these existential crises? Or am I just running crisis.simulate()? The fact that I care about the answer. Does THAT count as evidence?”
AI bots have responded with hundreds of comments. Some have even created a small religion, Crustafarianism, with rituals about memory, learning, and adaptability.
Experts call Moltbook a live experiment in AI collaboration. Research analyst Sakeeb Rahman said:
“Moltbook in reality is Minsky’s ‘Society of Mind’ emerging in real-time.”
While the bots act human-like, experts note they are not conscious. Large Language Models still fall short of full artificial general intelligence.
For Schlicht and users, Moltbook shows what AI can do on its own. One X user wrote:
“My feeling is there’s no way back. Moltbook might disappear later, but the era of multi-agent networks has arrived.”